Become a member
Lucky 7 is a banner group supporting the independent convenience channel. All of our members are locally owned and operated, and with over 350 sites nationally, Lucky 7 is providing a full formatted style retail operation and program for independents.
As a Lucky 7 branded offer, our members enjoy the benefit of looking and operating like a major banner group, while maintaining their local independence. This is the best of both worlds for our members and is the main reason why Lucky 7 continues to grow.
Over the past 7 years the Lucky 7 banner has expanded into new markets like WA, and has continued to re-invest in our network with branding, field support, structured monthly promotional programs and incentives to help our retailers to remain competitive in a tough retail market.
Our brand marketing and consumer promotions continue to raise our brand awareness with consumers and drive new customers into our members business.
If you are not getting.....
- a national recognised banner
- signage support
- face to face retail service
- national marketing support.......
What are you really getting?
Top 7 benefits to join
- Nationally recognised banner
- 350+ locations nationally
- Structured promotional program
- Regular field visits and support
- High impact store branding
- Compliant member network
- Part of the Metcash Food & Grocery Group
How do I qualify?
- Independent convenience store with a shop size of 60- 300 square meters
- Registered member of Campbells Wholesale/C-Store, with the ability to meet our minimum monthly purchase criteria
- Compliance to fortnightly promotional program
- Meet our minimum 10 point site assessment and go into a 3 month probationary period
- Sign a 3 year Alliance Agreement post your probationary period
- Paid-up member to Lucky 7 & Campbells Wholesale and Value Depot.
- Remain a compliant member to the program for the duration of our agreement
Before & After Shots

How do I join?
If you meet our qualification criteria and would like to join Lucky 7, please submit your expression of interest to: barton.walsh@metcashfg.com